POD_CacaoMedia

How to produce Buyer-Centric content

| By Yael Warman, Content Dev @ Google
Curious to know the secret in getting willing customers to participate in your content development such as a case study?

Tips on forming relationships with journalists to tell your Story

|  By Rafi , PR Director @MYHeritage
How to maintain and build relationships in an ever-evolving industry like marketing.

How to establish a concise Brand Identity for your company

| By Eric Brand , CMO @ OurCrowd         
Understanding what you do, what benefit it is to someone else and concisely communicating that is the key to achieving your business goals. So, how do you get there?

Branding yourself as Expert on LinkedIn

| By Yoel Israel , CEO @ WADI Digital
Why is it important to brand yourself as an expert  in only one area as opposed to all the 5 or more areas that you are also good at?
 

Why video is the missing piece in your Content Strategy

| By Yael ,  Content Lead @ Slidely
Listen up for some awesome tips on how to use video as part of your content strategy to make an impact for your startup.

Differences in storytelling for Products Vs Services

| By Elad Ben-David , Creative Director @ WIX
We know for a fact that telling a story that captures your audience is important, but how does that differ when it comes to products as compared to services?